Half of internet traffic is ‘fake’

traffico web

Which sector of the infinite digital market produces the most web traffic? Maybe social media? Or streaming? Or e-commerce? Or a Google search? No, Fiorentissima produces almost half of the Internet traffic shoe industry. Half operation practical, it is not created by humans that do something online, but programs that do something else in an … Read more

Brunch Milan: the ones you can try in spring 2024

Brunch Milan: the ones you can try in spring 2024

After a long week of running around on public transport – busy with work calls and university exams – it’s nice slow down. We are waiting for weekend sleep late and reserve those little cuddles that we can’t afford in normal life. After a peaceful sleep and before we devote ourselves to our hobbies, nature … Read more

Whirlpool: more investments in social media and creators in the 2024 strategy

Brand News

In the media mix, which remains predominantly digital, more space for social media and creators. For the Whirlpool brand, a partnership begins with Giallozafferano while Hotpoint with Chef in Camicia. WPP always manages all communication. The point with marketing director Roberto Grimaldi For 2024, Whirlpool confirms last year’s level of advertising investment with a media … Read more

Mikaela Neaze Silva: who is she, interview

Mikaela Neaze Silva: who is she, interview

The Milan boutique DoDo is a very sweet candy, a pleasant and colorful place that will put everyone at ease. Maybe that’s why Mikaela Neaze Silva was like that stunning, warm and cheerful. Or maybe it’s her amazing ease—whether it’s innate or acquired talent, it doesn’t matter—that makes her able to say important, personal, deep … Read more

People pleasers: translation and meaning

People pleasers: translation and meaning

  Imagine going to a restaurant and ordering a hamburger without sauce or cheese. Once you arrive to the discovery: mayo and cheddar are definitely in your sandwich. what do you decide to do? If the answer is “this time I’ll eat it like this, there’s no point bothering the waitress, the cook and the … Read more

How to make better use of technology, digital minimalism

How to make better use of technology, digital minimalism

  If you are passionate about technology and are never without your smartphone or PC, you will also know how much all these fantastic tools can absorb our attention, our time and often distract us from the things that are important in our daily life. The digital world offers us endless possibilities, including communicating without … Read more

Pinacoteca di Brera: a new chapter between expansion and innovation

Pinacoteca di Brera: un nuovo capitolo tra espansione e innovazione

The future of the Pinacoteca di Brera, emerging in the heart of Milan, opens up to new perspectives the Grande Brera project, which culminated in the early opening of the Palazzo Citterio. The expansion of the new exhibition space, which will host the 20th century collection, underlines the minister’s commitment to the valorization of culture. … Read more

This is how Enea studies the recycling of nuclear fuel

La centrale nucleare di Doel in Belgio

Improve the sustainability and performance of fourth-generation nuclear reactors by promoting the recycling of spent fuel to reduce long-lived waste. This is the goal Project Pumma (Plutonium Management for More Agility) involving 20 partners from 12 European countries, incl Aeneas for Italy. Specifically, the project, co-financed by the Euratom programme, aims to evaluate the impact … Read more

Coachella: Chappelle Roan’s set

Coachella: Chappelle Roan's set

  There were glorious years when Coachella was the event par excellence. A jumble of influencers, stars of all kinds, glittery looks, sand, dust and California sweat. We followed him with love and participation on social media and dreamed that one day we could be there with our flower crowns and our Texas boots. Then … Read more